Scan-Back Promotions (SBPs) are a simple method for temporarily lowering the PTC (Price to Consumer) of selected items in one or more stores. They do not lower the distributor's PTR (Price to Retailer). Instead, Coors Brewing calculates how many items are sold and applies the amount off towards advertising costs, promotional costs, or other business processes.
Please be aware that only a limited number of states allow promotions of this type. When adding a new promotion, store choices are limited to stores within those states.
Notes:
SBPs can be based on dollar amount off or percent off.
Each SBP has an Effective Period determining the promotion length. This should not exceed 120 days.
SBPs cannot be scheduled more than six months in the future.
SBP dates cannot overlap for the same distributor item/store. For example, 5/1 - 5/31/2007 and 5/22 - 6/10/2007 for Coors Light 6pk in Store 1336.
A single SBP can be set up for multiple stores within the same state.
See the steps below for more guidelines.
Follow these steps:
View existing Scan-Back Promotions (SBP)
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From the distribuLink main menu, under VMP:
Enter dates in the format mm/dd/yyyy or mmddyy.
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Follow these steps to add a new Scan-Back Promotion. ____________________________________________________________ | |
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A. Add the basic setup
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Date the promotion begins. Enter dates in the format mm/dd/yyyy or mmddyy. This can be today or a future date, but cannot be more than 120 days in the future.
When the promotion will end. The effective period (Effective Date to End Date) cannot exceed 120 days.
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B. Select the Stores |
Limited to states that allow scan-back type promotions.
All stores assigned to the distributor in the selected state display.
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C. Select the Items |
Do not enter dashes. Number of digits must match the UPC Type/Format. For example, a 1-5-5-1 Format has twelve digits. Enter 0-44444-33333-2 as 044444333332. Note: Items entered do not have to be authorized in all stores included in the SBP. However, they must be authorized in at least one store.
If errors display, correct the UPC or ensure the Type/Format is correct. Please note that only items authorized in on or more stores can be included. The application will not allow you to save until the items pass validation.
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As long as a promotion is not over, you can make limited changes to an SBP's effective period, amount or percent off, type, and description. Restrictions are based on the current date, the Effective Date, and the End Date.
Please note that Selected Stores and Selected Items cannot be updated. If these are incorrect, you must cancel the promotion and add a new one. To cancel a promotion, do one of the following:
To update an SBP:
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Future promotions can be deleted. These are promotions that begin after today's date. Current (in effect now) and past (over) promotions cannot be deleted.
You are prompted to confirm the deletion.
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New 6/19/2007